Post image for The French Revolution as seen through the eyes of a Marketer

I gather most of you have seen Les Miserables by now, right? I gotta tell you, cuz, had they cast me in the role of Javert, I would have belted out one heck of a .....

Post image for Marketing lessons from J.K. Rowling and stuff

You know, I’ve always thought there are movies, songs, or other pieces of art out there where people like us could learn some very profound lessons. I’m thinking that’s one of the reasons why I .....

Post image for On Knowing What is Marketing, and What Needs to be kept Private

Ok, I have come across another situation where it seems “are you kidding me???” is in order. More companies, conglomerates, and corporations are seeing the benefits of integrating social media into what they do, particularly .....