When Google rolled out its Panda update earlier this year, it was supposed to signal the death of content farms and link buyers in the industry. Poorly optimized sites would sink and us little guys who strive to come up with good content and honest optimization methods would finally get our fair shake. Enter November [...]
Content scrapers beware: if Google’s Panda update hasn’t caught up with you yet, it’s only a matter of time before it does. According to Google’s Matt Cutts, the world’s biggest search engine has just approved Panda Update version 2.2 and they’re ready to roll it out on an unspecified date. The update, according to Cutts, [...]
Historically, Google has done a good job of finding web pages, crawling them and indexing them. However, the system isn’t quite perfect and there are still valuable and time-sensitive web pages that it misses. For that, it introduced XML sitemaps and the public Submit URL page to map the web better. Now, Google is [...]
Remember that lawsuit filed against Google by Utah resident Lauren Rosenberg? The woman used her BlackBerry phone to check Google Maps for directions. The geographic data was correct except for one missing piece of information: there were no sidewalks in Park City’s Route 224. Rosenberg had the misfortune of walking at night, causing motorist [...]
For years now, I’ve been preaching the word on how valuable relationships are to an Internet marketer. It’s only by having genuine and functional relationships with their audience that Internet marketers can expect to sell anything. Without the ability to create and leverage relationships, an online entrepreneur might as well quit and start looking for [...]
Duplicate content is one of the Internet frills that Google has been fighting for quite a while now. A lot of people who want to turn some quick profits in the web resort to direct copying or rewriting of other people’s original content without proper attribution. This is not only illegal; it also clutters up [...]
Even if you’re not in the Internet marketing and SEO scene, you’ve probably heard through mainstream media that Google has went on a slapping spree on major websites a few weeks ago. The most notable of these are big retailers JC Penney and Overstock which saw rankings for their high-competition keywords drop from page 1 [...]
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