This is a pretty meaty video tutorial on How to Launch a Product on the interwebz. I cover the 7 Key Elements of a Successful Product Launch, including some recent developments in technology and strategy: The Complete, 7 Step promotional Campaign Common Attributes of a Launch PROSPECT The Whisper Campaign The Agitation Campaign The Info-torial Campaign The Social Engagement [...]
This kinda crap doesn’t work anymore – maybe do a  little audit of your marketing and see if you’ve got any of this lingering in your key messaging: Amazing Massive Secret Explode (Your profits – not your head) Skyrocket Extraordinary Tremendous Awesome Let’s use it in a sentence: This amazing secret is guaranteed to literally [...]
STOP: Before you continue, you need to know that this email has about ZERO to do with online marketing, or traffic getting, conversion, or social media marketing, or anything like that. Okay, that’s not entirely true. BUT – what is true is that this going to be a self-indulgent story, glazed in a ton of [...]
<sarcasm> Let me explain the image you see to the immediate left… For me, writing copy for sales and marketing videos is a special kind of hell. Yes, I know I was a bad kid. Yes, I know I’ve made some questionable decisions in my youth (And beyond). Oh yes, I know I’ve over-drawn [...]
Stop it! Just STOP tweaking and stop beating your self up! Do you have ANY f****** idea what it means that you’re even here or that you even showed up? First, it’s AMAZING that you made the decision to be an entrepreneur – you stood up and said, “I’m going to do this thing – [...]
Podcasting is the episodic distribution of digital audio files over the Internet that are often downloaded from web syndication. Its main uses include promotion, news or spreading general information. The point is that podcasting is an awesome way to share information for people who use iPods or other mobile devices that can be connected to a [...]
An E-course is basically a form of learning that’s done through the use of a computer. It’s a great way to reach out to an audience and provide a positive impact in their lives and careers. While it may look like charity work at first glance, giving away e-courses (or selling them, for that matter) [...]
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Please Read My Affiliate Disclaimer: From time to time, I will promote, endorse, or suggest products and/or services for sale that are not my own. My recommendation is ALWAYS based on my personal belief that the product and it’s author will provide excellent and valuable information or service. This may be based on a review of that product, my personal or professional relationship with that person or company, and/or a previous positive experience with the person or company who’s product I am recommending. In most cases, I will be compensated via a commission if you decide to purchase that product based on my recommendation. In some cases, I will receive the product for free for review purposes, or just to use. In some cases, I have used that product to my personal satisfaction in my own business.
IMPORTANT: Always Always ALWAYS do your OWN due-diligence before making any purchases, whether I recommend them or not. Never, EVER purchase anything that you cannot afford. Avoid purchasing products that do not have a clearly stated Money Back Guarantee, or that promise ridiculous results, like “Getting Rich Quick�. Most people don’t do anything with the products they buy, and most of the time, their results are zero – kind of like that Bowflex that I bought that is now serving as a clothing rack… No, there is no such thing as a “Free Lunch�. Don’t do drugs, stay in school, etc. Be safe out there!
