December 8, 2009
December 1st has come and gone, marking the day when the new FTC Guidelines for Affiliate Marketing Disclosure, Compliance, and Testimonial “Typicality” came into effect.
If you sell or endorse ANYTHING online, these guidelines DO affect you – from innocent AdSense to full-on product launch case-studies – the FTC is Big Brothering the HEYELL out of [...]
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November 27, 2009
Yesterday, I sat at a table of 45 people for Thanksgiving dinner. And like some households traditionally do, our group took turns sharing why they were Thankful.
Round the table we went, the answers as varied as the accents that spoke them.
Finally, someone gave thanks for the thing that I think we all take for [...]
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