STOP: Before you continue, you need to know that this email has about ZERO to do with online marketing, or traffic getting, conversion, or social media marketing, or anything like that.
Okay, that’s not entirely true.
BUT – what is true is that this going to be a self-indulgent story, glazed in a ton of RAH RAH, sprinkled with a tiny, tiny bit of “How to”. If you’ve got work to do, maybe put this email to the side and dig in a bit later.
Still reading? Fine – but, don’t say I didn’t warn you – don’t get all bent because I don’t give you a link to some cool free-report, or some other shenanigans.
Mmmkay – where to start… AH! How about with a screenshot:
This is a still frame from a Feature Film Teaser Trailer.
Now, this little teaser trailer got released about 36 hours ago. Here’s what folks on the InterNetz are saying about it:
(Whispering….) I wrote and edited this trailer.
And I am completely and utterly FREAKED the hell OUT that people seem to…
Whats worse is, the film that this teaser trailer is for??? Well, it got an official invitation to be in the Toronto International Film Festival. And then it was selected to be in the Midnight Madness category – where less than 10 films TOTAL are screened – out of thousands of submissions.
So, when that happened, it was too much — I started seeing a therapist. We’re currently talking about a concept called “Limiting Beliefs”. Yeah, it’s Weird.
But yesterday something happened to cause spontaneous rummaging through bathroom drawers, clawing through old drug bottles looking for some left over valium or lithium or something….
Yesterday, the film got a review after it’s first press screening at Toronto.
And they said… It was…
(Whispers) Timeless. 8 out of 10 stars.
Well, they actually said things like “Master StoryTeller” and “Astounding Performance“, or “Finest Film of his career“….
Now I don’t know what any of that means, but it all sounds pretty good.
This jumble of thoughts is being written as I’m on a plane, heading towards Toronto. Tomorrow is the world-wide premiere of the Film Lovely Molly – a film that I am…
(Whispers) Executive Producer of.
(NOTE: I also have a film credit for operating a device called an Ass Smasher, but that’s more of a behind-the-sceens conversation (har har).
Allow me to come to the point (I mean it’s not like I’m going to start making any more sense, so don’t get too excited)…
–> Everything that’s happened to me thats GOOD… everything that’s lead me to this or any other big milestone in my life, to this level of success or satisfaction…
…it’s all been powered by a single phrase – a belief that’s written in red capital letters on my white board – a phrase that I start the beginning of every important project with – it’s an email signature that freaks out new team-memebers, staff, and subcontractors alike…
VICTORY OR DEATH!
Wait – stay with me, just give me a chance to explain…
I don’t know what your gene pool looks like, but I come from a family where my grandfather died (on my 15th birthday) when he was 55. That age that he died is just a little more than a decade of time away for me.
That means that in the grand scheme of things, my time left in this side-show called life might be… more limited… than most.
Bottom Line – there’s no time left to screw around.
Every day, you’re either fighting, and I mean fighting HARD for a personal victory, the next satisfying moment, the next permission to be happy…
…or, you are DYING.
Those are my choices – Victory or Death – and being what they are, I have chosen to try to go as BIG as possible.
And buddy, you should, too. NO lie – TRUE Story.
Because you know what happens if you set your sights on a FRICKING SPECTACULAR result and miss your goal?
You end up with just Awesome.
Or… in my case my work gets called “Freaky”, “Bad-Ass”, and “BIZZARE”
And YES! I’ll take it! Cause I’d rather be known for and stand for SOMETHING worth a headline, blog post, review, re-tweet, FB Photo Tag – WHATEVER – GOOD or BAD…
I’ll take that rather than pass quitely on into the homogenized masses leaving no evidence, not even a trace of a life that was attempted to be lived… a little less than ordinary.
The tell-tale signs of my effort might only be a skid mark, the occasional crater, or a towering inferno of miss-steps that get left in my wake, but every now and then if you’re not careful….
…some cosmic tumblers all click into place at once and you end up slack jawed, standing numbed, dumbfounded and in awe and stomach-acid churning disbelief at….
…what YOU just accomplished.
No – No you don’t have to win.
But you MUST PLAY — ALWAYS.
Because the fact is – you don’t know. You have no idea what your upside is. You don’t know what your maximum speed or RPM limit is.
Don’t think you can kick ass? HOW DO YOU KNOW? Have you TRIED?
Don’t think you can have EVERYTHING you want in life? WHO TOLD YOU THAT?
Think it’s going to take longer than you want? SO WHAT? I’m marching towards 50 and guess what?
I feel like I’m just starting to get somewhere, not a moment too soon.
And that’s AWESOME – because when I woke up today, I was further along than I was yesterday. I remember thinking the same thing… 20 years ago. And so it goes, because:
Success is a CHOICE, dude.
What you chose to do and what you chose to believe will govern everything.
What do YOU chose?
VICTORY? Or the next excuse? Do you chose the next imperfect situation that makes you choke off your effort. Are you waiting for a better time? Better understanding? Want less stress, less risk? Afraid of failing, being laughed at, scored, criticized, embarrassed?
Repeat after me: I am as good as I want to be.
Say it every morning – before you check email – before you boot-up, before your protein shake… After you pray.
Victory or Death. Break it down and choose – every decision, every thought, every action that moves you towards one result or the other.
No one is going to give you permission to try to be great.
…so don’t ask. Take it.
Strap on your Cape. Pull on your boots. Synch up your belt and show YOURSELF what “BAD ASS” looks like.
I’m really not all that special — despite my occasional success. But you just can’t kill me. I won’t ever give up.
So, Victory is the only radio-button on my user interface that is left to push. Even if those Victories are small, humble, and quaint – or bigger than I deserve them to be.
Try installing one of those buttons on your User Interface. Push it often.
Funny Coincidence: The inflight magazine on this plane has an article headline that says:
“You need one person to believe in you in your entire life – just one”
Look in the mirror and wave to that person.
‘Cause that’s ALL you’ll ever need.
Thanks for your time today.
Ole Cuzin Andy
P.S. If you want to see the trailer, know 2 things:
1. I did it ALL, the FX, the Edit, the Sound, the Finishing – ALL of it on my computer in my office at home. It was 100% done on tools that you can buy online from Adobe. It took me 11 versions of editing before I could not flee from embarassment when I watched it.
2. It’s got Naughty Language – so it might not be safe for a mixed audience, work, or children.
Have a look: