Spend a little time surfing around web-marketing forums and it becomes clear that the art and science of making Viral Marketing Videos is about as well defined as the purpose of an Escher Painting. I see lots of guesses. I see even more TERRIBLE advice. The next time someone tells you that the key to [...]
Friend, it’s all changed. It’s changing every single day. “Destination Internet” hardly looks like the quaint little geek-haven it did just a few years ago. Sigh. Ah.. The Golden Days of “If you build it, they will come”. I blame social media. Here’s the deal – What used to WORK, ya know, the “Conversation Starters” [...]
It’s a fact: the Internet smiles upon video. Heck, the whole world welcomes it with a warm hug and chocolate milk. Most of the popular things we see in the Internet are videos. Those that have gone viral have made such an impact in the online world that they’ll be hailed as pioneers if not [...]
Films have played an important part of my life. It’s been in my heart so much that I let go of StomperNet for the sake of producing videos and teaching others how to make them. It goes without saying that all these efforts served as the inspiring force behind the Video Boss brand – my [...]
A viral video can do wonders for an online marketing campaign. It gives your business tremendous mileage in terms of branding and awareness which can later translate into big spikes for your bottom line. However, viral videos don’t come by very often and it usually takes more than creativity and fancy cinematography for a video [...]
An online video series, or a set of webisodes, is a collection of videos that run under a common theme and are distributed periodically. Each episode is a bite-sized clip that can stand alone but still leaves enough of an opening to warrant a next chapter. It’s an effective way of marketing and those who [...]
Turns out, there was Free Beer on the Webinar that I did with Shoemoney (A.K.A. Jeremy Schoemaker). See? it’s right here: http://www.andyjenkinsblog.com/FreeBeer Of course, it MIGHT LOOK LIKE a Free SEO Report for your web site, but it’s just as tasty and will likely mess you up. :) This webinar with Shoemoney ROCKED! Key High [...]
“Beauty without compromising utility.” I think I saw that from an advertisement of porcelain plates, flower pots and chinaware. Anyway, this same phrase should apply when you’re choosing a WordPress theme for your website or blog. It’s important to remember that you have to make your site attractive enough for your visitors to keep coming [...]
Presume. Assume. Presuppose. Surmise, Guess… …Arrogance. The results of this A/B Split test SUGGEST a lot of things. But they PROVE something even more profound: Conventional Wisdom is for Suckers. Before I drew, or in this post draw any conclusions, let me give you the background, show the stats, and then together we can walk [...]
Michael Jordan once talked about what drives him to perform the way he did on the basketball court night in and night out. He said that he performed for two sets of people in particular: the people seeing him for the first time and the people seeing him for the last time. If only all [...]
The Mayans were probably right. The world as we know it could end this year (gasp). But perhaps not. SOPA. It’s such a sticky issue that one can’t simply turn a blind eye on. Millions of people are oblivious about the subject, but IF it gets to become a law, the whole world could be [...]
“There’s a fine line between friends and pests: Friends are always there when you need them. Pests are always there. Can I be your pest?” - A greeting card As an Internet marketer, you can either be a friend or a pest. Your prospects can either think of you as both an authority and a [...]
Cuzins, nothing beats having a clean reputation online – It helps you eliminate doubt and gives your brand a leverage in terms of being trustworthy. Here’s a little infographic that can help you build up your online rep… Like a boss! Source: http://www.andyjenkinsblog.com/2011/12/06/tips-on-using-social-media-to-help-improve-your-online-reputation/
“What’s worse than being friendzoned? Getting bro-zoned.” Kids these days! You either keep up with their lingo or die. I’m all for change and revolution and anything that helps humanity move forward in a positive way, but you can only do so much to keep up. I’m getting old for this crap. Sheesh. On [...]
Observe a crowd in any public area these days and chances are you’ll see someone using mobile Internet on a smartphone or tablet device. Indeed, a study by Pew Research Center reports that one-fifth of Americans access the mobile web each day, and that number is only on the rise with the increasing popularity and [...]
Most companies are under the misguided assumption that Facebook is a numbers game. It should be common sense, right? The more followers or fans you have, the more popular you are. More popular means more visibility for your product, which means more revenue, right? Wrong! Facebook employs a ranking system called “EdgeRank”, which doesn’t only [...]
When selling a product online, you’re going to want to know where your target demographic gets their information. This is important because no matter how good your product is, you’ll never get the sales you’re hoping for if your audience doesn’t know it’s available. With that in mind, I chanced upon this very interesting infographic [...]
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IMPORTANT: Always Always ALWAYS do your OWN due-diligence before making any purchases, whether I recommend them or not. Never, EVER purchase anything that you cannot afford. Avoid purchasing products that do not have a clearly stated Money Back Guarantee, or that promise ridiculous results, like “Getting Rich Quick?. Most people don’t do anything with the products they buy, and most of the time, their results are zero – kind of like that Bowflex that I bought that is now serving as a clothing rack… No, there is no such thing as a “Free Lunch?. Don’t do drugs, stay in school, etc. Be safe out there!
